Logitech • Zoom
Role: Creative Direction • Storyboard • Script
Studio: IV
RAISING THE BAR
A campaign introducing Logitech and Zoom’s flagship video conferencing devices, designed to feel as modern as the hardware itself. Bold, abstract environments frame the videos while keeping the focus on beauty and key features of the devices.
Credits
Executive Producer
Samuel Cowden
Executive Creative Director
Zac Dixon
Creative Director
Taylor Yontz
Producer
Rebekah Ratliff
Technical Director
Max Anderson
Art Director
Michael Cribbs
Script
Samuel Cowden, Taylor Yontz
Storyboards
Michael Cribbs, Taylor Yontz
3D Look Development
Max Anderson
3D Artists
Julie Craft, Nicholas Ferreira, Max Anderson
Compositing
Julie Craft
2D Animation
Julie Craft
Music & Sound Design
The Chicken Sound
